Eminent Air Brand Concept ปี 2021

Eminem is a Thai brand air conditioner that has been with Thai people for more than 43 years, passing on the cold and happiness to users and mechanics, and has continued to evolve. Turn cool into happiness, brighten your organization by adding vibrant ridge shades. It’s cool, it’s comfortable, and we also want to pass on happiness to others. The color of the shades has been changed to look more vivid. The company’s corporate colors are usually brightly colored: blue, yellow, red, orange, but in 2021, we introduced other colors to match the color trends of 2021, but also gave the impression that it was corporate, such as using Cyan Blue to chase Gradients and Eminents blue, making it more corporate but brighter. It is also recognized that Cyan Blue is the beginning of new values of environmental technology, including driving innovation and technology into the future, matching our brand that always brings new innovations.

And one more trendy color. This year, Blue Fog is a neutral color that feels calm, a minimalist, a little blueish-gray, and with gray being a color that connects bright and dark tones, it’s easy to apply in design, so we use gray as the background color for the room we’re going to fall in. Our products are always there.

We’re not just adjusting the color to look brighter, more cheerful, happier. We also adapted our company’s mascot style, “Ung Ung Seals”, to look more like a 3D character in animation, adding gestures to look cute and fun, because we wanted our ung ung to create happiness and smiles each day for everyone, so we had a team that created the cuteness with intent. If you haven’t seen the cuteness of the Ung Ung gang, I recommend following Instagram: @eminentairthailand or dancing with the Ung Ung Gang.

TIKTOK : Eminent Air is ready to provide happiness, cuteness, and knowledge about air conditioning and other things to know.

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